Fashion brand Diesel hid 200 performers among the audience at its Spring/Summer 2027 show in Milan. The performers mixed with guests while models walked the runway, 2oceansvibe reported.
The show took place in a club that was built just for the event, and the room had a charged feel from the start. The performers were part of a series of acts created by (LA)HORDE, an artist group based in Marseille, France.
The performers moved around the room and interacted with guests and with each other. According to 2oceansvibe, the acts were planned to be hard to predict.
Some moments were strange, some were unsettling and some were sensual. This meant that some people in the audience suddenly became part of the show instead of just watching it.
The report said the performance was meant to create the same strong feeling as the clothes on the runway. The collection was the last one designer Glenn Martens made for Diesel.
Martens used denim that was coated and treated with lasers so that it looked like leather. Some pieces of clothing were twisted and joined together into new shapes.
The collection also had cut-outs that showed a lot of skin. Both the trousers and the skirts were cut to sit very low on the hips.
The final part of the show featured very small denim shorts. 2oceansvibe said the shorts were cut down to the smallest size possible, somewhere close to hot pants.
According to the report, the show followed the way Martens has run Diesel. He treats fashion like a party that is loud, sexy, playful and a little chaotic.
The clothes gave people plenty to talk about. But 2oceansvibe said it was the hidden performers who made sure nobody at the show could simply sit back and relax.
Guests could not always tell who was a performer. Even the person sitting next to them could have been part of the act.
Not everyone liked the show. The publication reported that many people were put off by it, and some said they would never support the brand again.
The Spring/Summer 2027 show in Milan was the end of Martens’ time as the designer behind Diesel’s collections.
Source: this article is based on reporting by 2oceansvibe.com. Image: 2oceansvibe.com. Written with the help of AI and published by the Tzaneen Voice Entertainment desk. See our Editorial Standards.
Rirhandzu Baloyi writes about entertainment for Tzaneen Voice. Rirhandzu covers South African music, film, TV, streaming, awards and celebrity news, from amapiano and local soapies to Showmax and Netflix releases. Stories stick to what happened, who was involved and when fans can watch or listen.